ABOUT US


Ten Ton exists to solve problems. Huge problems. Unforeseen problems. Fascinating problems. To clear obstacles and create a path for success. It's what we do.

No matter what your goal, there are always obstacles, some well-known, some lurking, barely visible on the horizon. We bring decades of experience across industries and eras, as well intuition and even a leap of faith. With an instinctively Machiavellian analysis, we absorb your information and uncover obstacles, then show you the path to your goal, and ensure you arrive.

We're driven by the need to bring order to the world, and because we simply love solving problems.

Tim Holmes, Founder & CEOTim Holmes, CEO & Founder

Tim Holmes has an innate and direct approach to problem-solving, an ability to quickly identify core issues, and a mind for both connections and solutions.

Tim served as Apple's chief of Software Evangelism, defining evangelism for most of a decade, and was named 5th most influential person in the Mac industry and was, as one Apple employee put it, "a perennial power player". Tim was responsible for all content and messaging for Apple's annual Worldwide Developer Conference, led the historic developer transition to Mac OS X, and worked directly with thousands of developers around the world.

Tim also founded Zocalo Coffeehouse & Roastery; an award-winning, 4.5 star coffeehouse and roastery, a well-known and respected Bay Area brand, an influential political hub, and a beloved community space. Zocalo was a living experiment in real world community-building, brand-building, and consumer marketing.

Tim brings intuition, analysis, real world experience, a deep network of industry connections, and a long record of success.

Sarah Beach, Marketing DirectorSarah Beach, Marketing Director

With two decades of experience in marketing, branding, and design for print and digital media, Sarah Beach ensures a project’s success from concept through launch and promotion with in-depth knowledge of each phase. Sarah has a passion for UI/UX and is an award-winning print graphic designer with clients such Kodak, 3M, Wells Fargo Bank, and Bill Graham Presents.

Grasping opportunity early, Sarah pioneered web design, founding The Web Foundry and designing and developing the first intranet application/CMS for Wells Fargo, corporate and brand sites for Robert Mondavi Wineries, and a web-based call center for Pacific Telesis. She has served as Creative Director for Kodak digital photography service, Ofoto, and The Linde Group.

Mitch Huitema, CFO & Financial AnalystMitch Huitema, CFO & Financial Analyst

Mitch served at Apple as Program Manager for Mac OS X Core OS, as Program Manager at Handspring, and as Director of Engineering Operations at Palm. As an independent financial consultant, Mitch has had clients spanning from high level tech executives at companies such as Apple or Google to individuals in need of help to get back on their feet and stay there.

In addition to her role as Ten Ton CFO, Mitch applies her skills to our client’s needs. Mitch's financial expertise, attention to detail, and deep understanding of complex systems gives her a natural ability to identify and resolve issues, ensuring your company is on sound financial footing and that you have a clear and comprehensive understanding of your financial future.


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